Dragon Scales

We’re kicking off the new year with our first pre-order of 2021! Read on for all the tasty details.


WHAT: Online Pre-Order for Dragon’s Milk 2021 Reserve 1: Bourbon Barrel-Aged Stout with Peanut Butter, Cocoa Nibs and Natural Flavors (2 Case Limit) and other New Holland Brewing Limited Releases!

WHEN: Online Pre-Order will go live on Saturday, January 16. Pre-Order window will be open from 11am-4pm or until all beer is sold. Fairbanks Society members will receive a code for 30 minute early access (Fairbanks Society membership must be purchased by January 13 at 11:59pm). Proxy pick up is allowed – you must have the order confirmation numbers for all orders you are picking up, no exceptions. Anyone picking up orders must be 21+ with proof of ID. You can view the pre-order site by clicking the button below. PLEASE NOTE: Your order is not complete until you receive a confirmation email. Be sure to move quickly through the site in order to give yourself the best chance at securing your brews.

Pre-Order Pick Ups will be available on Saturday, January 30 ONLY, from 10am-5pm, in both Holland and Grand Rapids. See below for details.


Details for Grand Rapids pick ups will be announced soon! Thank you for your patience.




All Holland Pick Ups will take place at the New Holland production campus.

Please arrive at the New Holland production campus located at 684 Commerce Court, on the northside of Holland. There will be signs and an orange tent on your right as you approach our campus, please turn right and check in.

At check-in you will be asked for the name and order confirmation number for any orders you are picking up (including proxies). Please have this information ready upon arrival. After check-in, you will follow the drive around the building to the loading zone. Once your order is ready, we will load it directly into your vehicle. We ask that you do not exit your vehicle during pickup.




  • Will these beers be distributed?
  • Should I go to the pubs on January 16 to buy this beer?
  • Do you ship beer?
  • How can I change my pick up date/location/proxy after ordering?
  • I can't pick up my beer now - can I get a refund?
  • I had beer in my cart, but when I checked out, it was gone! What happened?

Need Dragon's Milk Delivered? Get it with Drizly

* Services may not be available in all markets. Please check with the services above to verify coverage areas.

Dragon Scales

Are you at least 21 years of age?